Home > Search Results: Kiseľová, Zuzana
Search:
Search Tips :: Advanced Search
Search collections:
Sort by: Display results: Output format:
National Repository of Grey Literature 2 records found  Search took 0.01 seconds. 
Strategy of the market entrance
 Kiseľová, Zuzana ; Turnerová, Lenka (advisor) ; Drozen, František (referee)
The thesis deals with the elements of strategy of market entrance to Vienna. The aim was to determine whether a Czech company pietro filipi has a chance to succeed in such a saturated market and if yes, under what circumstances. The work is divided into five chapters, where the general theory is included concerning the access to foreign markets, followed by the application of theoretical knowledge directly to the practice and it is immediately applied to a concrete example. In this work we come up with two conclusions. One is that pietro filipi should not entry the market of Vienna because of the lack of financial resources and should invest in running business in countries of Eastern and Central Europe, or if it had unlimited financial resources, pietro filipi would be able to invest in opening a store in Vienna. Although we emphasize that this could be the risk anyway. pietro filipi should consider its options and make a decision if it wants to take such a risk of entering the market of Vienna or stay in a less risky environment of Eastern and Central Europe.
Detailed record
Trade and cultural habits of Zimbabwe
 Kiseľová, Zuzana ; Klosová, Anna (advisor) ; Gullová, Soňa (referee)
The main objective of this work is to characterize the trends in the economy in terms of macro-and microeconomics, to sum up and analyze investment climate for entry of foreign investors and to analyze cultural features of the business environment of Zimbabwe. Another objective of this work is to evaluate the geographic, political, social and economic aspects of Zimbabwe. The work compares development of macroeconomic indicators in Zimbabwe with the development of macroeconomic indicators in the Czech Republic to illustrate the large gap between the developed countries and developing countries. The work includes interviews with resident of Harare, which makes possible to verify the theory and practice of commercial labels.
Detailed record

Interested in being notified about new results for this query?
Subscribe to the RSS feed.
Digital Repository :: Search :: Submit :: Personalize :: Help
Powered by Invenio v1.1.2
Maintained by admin.invenio@techlib.cz
This site is also available in the following languages:
Česky  English