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the Issue of measuring website traffic
 Každan, Michal ; Sova, Martin (advisor) ; Čermák, Radim (referee)
The thesis, the Issue of measuring website traffic is in the first half focused on the theoretical side of web analysis and explanations of how the measurement works. Next step in this paper will be focusing on measuring tool Google Analytics, which will be configured to sample web page in second half of the thesis to demonstrate its functionality using functions like reporting tool or graphs tool. The goals of this paper are therefore to obtain adequate information on the issue by searching available resources and then use the information in practice in terms of implementation of the Google Analytics The result of the thesis will be a set of advices and recommendations to similar website owners resulting from the experience of working with the analytic tool and its results.
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