National Repository of Grey Literature 2 records found  Search took 0.01 seconds. 
Proposal for Adjustments of the Marketing Communication of Specific Company
Skryjová, Kateřina ; Ibarra, Helena (referee) ; Mráček, Pavel (advisor)
This master s thesis was elaborated for the company ReproGenesis a.s. that works in the assisted reproduction industry. It analyses and evaluates its marketing communication and examines imperfections in this field. Based on the findings, the suggestions for propagation improvement are constructed.
Proposal for Adjustments of the Marketing Communication of Specific Company
Skryjová, Kateřina ; Ibarra, Helena (referee) ; Mráček, Pavel (advisor)
This master s thesis was elaborated for the company ReproGenesis a.s. that works in the assisted reproduction industry. It analyses and evaluates its marketing communication and examines imperfections in this field. Based on the findings, the suggestions for propagation improvement are constructed.

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