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The Big Bao book series produced by the Baobab publishing house and its media image in the Czech media between the years 2004 and 2019
Doksanský, Adam ; Halada, Jan (advisor) ; Čeňková, Jana (referee)
The bachelor thesis The Big Bao edition in the production of the Baobab publishing house and its image in the Czech media between the years 2004 and 2019 follows up the Big Bao edition published from 2004 to the present days by the Baobab publishing house that focuses on children's literature. The edition is made of novel genre books for older children's readers. The goal of the thesis is to critically analyze the edition's content, graphic design and to identify the edition's position amid the rest of the publisher's production. The thesis also focuses on the edition's image in the Czech print, online and audiovisual media. The thesis is divided into two separate parts, theoretical and practical. In the theoretical part, the author describes the Czech children's literature and it's history. He also focuses on Czech children's literature's illustration. In the practical part author pursues the Big Bao edition itself, characterizes it, describes its individual titles, authors, and graphic design. He further pursues the Czech media image of the edition between the years 2004 and 2019. The main conclusion of the thesis is that even thou the edition is not a completely comprehensive and lacks a stable media coverage, it fits really well into the rest of the Baobab's production and continues the...
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