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National Repository of Grey Literature 2 records found  Search took 0.00 seconds. 
Employee satisfaction surveys
 Danišová, Mária ; Legnerová, Kateřina (advisor) ; Palíšková, Marcela (referee)
This diploma thesis deals with employee satisfaction and engagement surveys and their importance in companies with the relation to employee motivation. It describes how this kind of a survey works in the company DHL IT Services in Prague as a specific example. The goal of this thesis is to show the importance of conducting employee satisfaction surveys in companies within the impact of the satisfaction of employees on their motivation and performance as well as the overall results of the company. The aim is also to find out the effectiveness of the satisfaction survey in DHL IT Services in Prague and provide recommendations for improving this specific survey based on the results of own research and analysis in this company.
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Marketing and social networks
 Danišová, Mária ; Kubálková, Markéta (advisor) ; Topolová, Ivana (referee)
This bachelor thesis deals with the functioning of the Internet social networks and their usage for marketing purpose. The aim of the thesis is to present the current social networking sites and to describe the procedure of creating an advertisement on these sites. At the final section, the author summarizes data collected about marketing and social networks. On the basis of her own research that concerns the social networking sites and the advertising on them, as much as perception of this type of marketing by the consumer, the author makes conclusion about the most convenient type of the social network marketing. She also gives an advice to the companies about the creation of advertisements on social networking sites according to the results of her research.
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See also: similar author names
1 Danišová, Magda
3 Danišová, Marie
2 Danišová, Michaela
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