|
|
Marketing Research Focused on Student Entrepreneurship and Knowledge of Innovation Agency
Brázdová, Michaela ; ,, Petra Chovancova (referee) ; Šimberová, Iveta (advisor)
The diploma thesis deals with marketing research focused on students' entrepreneurship and knowledge of the selected innovation agency, the South Moravian Innovation Centre. The theoretical part defines the key concepts for the thesis, which are entrepreneurship, innovation, marketing trends, marketing research and presents related research already conducted. The analytical part introduces the Innovation Agency and analyses the current state of the organisation. Furthermore, marketing research and analysis of the obtained data is carried out. Based on the results of the questionnaire survey and interviews, the thesis concludes by proposing measures to improve the current state of the innovation agency.
|
|
|
Evaluation of Economy and Fundraising of Selected Non Profit Organization
Brázdová, Michaela ; Žižlavský, Ondřej (referee) ; Lajtkepová, Eva (advisor)
The bachelor thesis focuses on the evaluation on the economy and fundraising activities of selected non-governmental non-profit organization, Oblastní charita Břeclav. The theoretical part of the thesis contains a description of the issues of the non-profit sector and fundraising. In the analytical part of the thesis, there is a cost-revenue analysis and modified financal analysis. According to results from analysis, there is a summary of development of the economy and fundraising. In conclusion, there are presented own solutions of organization´s weaknesses.
|
|
|
Marketing Research Focused on Student Entrepreneurship and Knowledge of Innovation Agency
Brázdová, Michaela ; ,, Petra Chovancova (referee) ; Šimberová, Iveta (advisor)
The diploma thesis deals with marketing research focused on students' entrepreneurship and knowledge of the selected innovation agency, the South Moravian Innovation Centre. The theoretical part defines the key concepts for the thesis, which are entrepreneurship, innovation, marketing trends, marketing research and presents related research already conducted. The analytical part introduces the Innovation Agency and analyses the current state of the organisation. Furthermore, marketing research and analysis of the obtained data is carried out. Based on the results of the questionnaire survey and interviews, the thesis concludes by proposing measures to improve the current state of the innovation agency.
|
|
|
Evaluation of Economy and Fundraising of Selected Non Profit Organization
Brázdová, Michaela ; Žižlavský, Ondřej (referee) ; Lajtkepová, Eva (advisor)
The bachelor thesis focuses on the evaluation on the economy and fundraising activities of selected non-governmental non-profit organization, Oblastní charita Břeclav. The theoretical part of the thesis contains a description of the issues of the non-profit sector and fundraising. In the analytical part of the thesis, there is a cost-revenue analysis and modified financal analysis. According to results from analysis, there is a summary of development of the economy and fundraising. In conclusion, there are presented own solutions of organization´s weaknesses.
|
|
|
"Strategický plán rozvoje trvalkových výsadeb ""Silbersommer"""
Brázdová, Michaela
The thesis titled "The Strategic development plan of perennial plantings called "Silbersommer" deals with the processing of information on the maintenance and development strategies. Literary part concerns the historical and current usage of the perennials, describes the perennial plantings that are close to the nature and characterizes the principles on which they function. The research concerns the subject of maintenance and development and describes experiments conducted on the "Silbersommer" project in Lednice. The practical part is getting on with the evaluation of the association and comparing the results from the previous years. On the basis of the growth strategies are explained the processes and the behavior of association.
|
guest ::
RSS feed.