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Design of a Marketing Strategy for the PROTEUS s.r.o. Company
Šimko, Vladimír ; Princ, Boris (referee) ; Novák, Petr (advisor)
The goal of this bachelor thesis is design of a marketing strategy for the Proteus s.r.o. company. Designed strategy is focused on target market and is based on environment analysis, in which the company takes place and on the analysis of the current state of the company. The bachelor thesis contains suggestions for improving in marketing area, which should help the company to gain new customers
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Feasibility Study of Project
Šimko, Vladimír ; Chovanec, Ján (referee) ; Koleňák, Jiří (advisor)
The Master’s Thesis deals with project management issues in the field of energetic, specifically diversification of fuel base with usage of renewable resources. The thesis is divided into two parts, from which the first part is focused on theoretical background of project, project management and feasibility study issues. In the second part particular feasibility study is elaborated. The goal of this thesis is to create feasibility study, which is one of the requested appendixes of grant application.
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Design of a Marketing Strategy for the PROTEUS s.r.o. Company
Šimko, Vladimír ; Princ, Boris (referee) ; Novák, Petr (advisor)
The goal of this bachelor thesis is design of a marketing strategy for the Proteus s.r.o. company. Designed strategy is focused on target market and is based on environment analysis, in which the company takes place and on the analysis of the current state of the company. The bachelor thesis contains suggestions for improving in marketing area, which should help the company to gain new customers
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Feasibility Study of Project
Šimko, Vladimír ; Chovanec, Ján (referee) ; Koleňák, Jiří (advisor)
The Master’s Thesis deals with project management issues in the field of energetic, specifically diversification of fuel base with usage of renewable resources. The thesis is divided into two parts, from which the first part is focused on theoretical background of project, project management and feasibility study issues. In the second part particular feasibility study is elaborated. The goal of this thesis is to create feasibility study, which is one of the requested appendixes of grant application.
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