Home > Search Results: Šimanovská, Jitka
Search:
Search Tips :: Advanced Search
Search collections:
Sort by: Display results: Output format:
National Repository of Grey Literature 1 records found  Search took 0.01 seconds. 
Customer protection on the market of toys
 Niklesová, Eliška ; Horová, Olga (advisor) ; Šimanovská, Jitka (referee)
Bachelor thesis is devoted to the analysis of system of customer protection on the market of toys. The aim of this thesis is to analyse customer's knowledge in the field of toys labeling, to chart customers awareness, their interest about these informations and detection of customers preferences during the selection and purchase of toys in Czech republic in year 2012. The market research was used to fulfill the main objective. The research was conducted by written quantitative polling of chosen customers. Resulted of this research was that customer's knowledge in the field of toys labeling, treating with toys or in the field of control authorities is sufficient. Despite of these results customers are not interested in detailed informations about customer protesction. The most common factors influencing customers preferences during the selection and purchase of toys are children's wishes and price. Customer's knowledge of certification marks is low.
Detailed record

Interested in being notified about new results for this query?
Subscribe to the RSS feed.
Digital Repository :: Search :: Submit :: Personalize :: Help
Powered by Invenio v1.1.2
Maintained by admin.invenio@techlib.cz
This site is also available in the following languages:
Česky  English