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National Repository of Grey Literature 3 records found  Search took 0.01 seconds. 
Analysis of product offerings account for kids on the Czech market and customer preferences
 Svobodná, Nela ; Ezrová, Hana (advisor) ; Štěchová, Lenka (referee)
This diploma work describes a specific banking product children account on the Czech market. Compares existing product line with the requirements of potential customers. Its aim is to monitor the product in the portfolios of Czech banks, analysis of the marketing mix for market leaders, evaluation of preferred features of the product from the perspective of potential customers and their motivations. Produces results useful for product managers of the products in banks, workers of marketing departments of banks, personal bankers, employees of advertising agencies and also for those who seek this kind of product. Based on the findings, recommendations regarding this product are formulated, as well as recommendations for other marketing mix areas.
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The activities of local government authorities and draft methodological approach in dealing with epidemics.
 ŠTĚCHOVÁ, Lenka
The diploma thesis is titled The activities of local government authorities and draft methodological approach in dealing with epidemics. The aim is to analyse available literature and evaluate the efficiency and possible deficiency of local government authorities in dealing with epidemics. On the basis of this the methodical approach in dealing with epidemicsis draftedfor these authorities. They can use this draft for making their own plans. The draft may be simplified to make the whole progress of planning emergencies and crisis and dealing with epidemics more efficient. The draft of the methodical approach may be used as a study material for students of Faculty of Health and Social Studies at the University of South Bohemia in České Budějovice.
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The content and progress of critical documentation of the village - a necessary part of preparing communities to deal with emergencies and crisis situations.
 ŠTĚCHOVÁ, Lenka
The thesis analyses processes of preparation for ensuring the municipality preparedness for solving emergencies and crises. The aim of this thesis is to clarify the importance of making an emergency and crisis documentation of a municipality. When an emergency or a crisis occur the municipality authorities have to deal with solving the situation to protect people´s lives, health, properties and the environment. They may participate in rescue and recovery work. Therefore it is very important to implement municipality preparation for these situations. It is necessary to make an emergency and crisis documentation of a municipality which can be followed in case of any emergency or crisis in order to protect people and to minimize the effects. Nowadays the issue of municipality preparedness for emergencies and crises is given by legislation. However neither the municipality authorities nor the region authorities have encouraged municipalities to make any emergency and crisis plan. At first I focus on the legislation of emergency and crisis management, the protection of people and the security system of the Czech Republic. Then I describe forces of particular municipality authorities in the area of emergency and crisis management and particular plans which are necessary for people´s protection. They clarify the emergency and crisis documentation of a municipality. The most important method of my thesis is the analysis of the current situation of the emergency and crisis management at the level of a municipality and designing an emergency and crisis document. The result of my thesis is an example of an emergency and crisis documentation of a municipality.
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3 Štěchová, Lucie
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