|
|
Evalution of the Financial Situation in the Firm
Zapletalová, Simona ; Červenka, Petr (referee) ; Kocmanová, Alena (advisor)
This bachelor’s thesis is aimed to financial situation in the firm Plastika, a.s. within the years 2005 – 2008. Finance situation of this company is judged by finance analytics methods, ktiv concipieted from account statements of the company in these periods. Objectives of thesis is to ktivity ktiv situation and suggested measures to improve current situation of the company
|
|
| |
|
| |
|
| |
|
|
Neuroeconomics: The analysis of consumer behavior and perception of TV spots
Červenka, Petr ; Chytilová, Helena (advisor) ; Máslo, Lukáš (referee)
The thesis deals with the detailed study of two television commercials of an unnamed energy company. The aim of this work is to determine whether people's subjective evaluation is similar or different to values that were detected during the measurement, after viewing each commercial and in subsequent in-depth interviews. A sample of 24 respondents, who participated in the research, represented the composition of the economically active population in the Czech Republic. These were people of various ages, a combination of educational attainment and an evenly balanced gender ratio. Neurological measurement was done through an eye camera, brain responses were measured using electroencephalography (EEG), and changes in heart rate, skin resistance and body temperature were measured by photoplethysmography. The resulting data ispresented in graphs indicating emotional polarity and activity. The results show that respondent's verbal evaluation of their perception of ads is not necessarily identical with the values that are measured by the devices. The thesis concludes by recommending how to successfully target the so-called end user who uses the services of the company.
|
|
|
Evalution of the Financial Situation in the Firm
Zapletalová, Simona ; Červenka, Petr (referee) ; Kocmanová, Alena (advisor)
This bachelor’s thesis is aimed to financial situation in the firm Plastika, a.s. within the years 2005 – 2008. Finance situation of this company is judged by finance analytics methods, ktiv concipieted from account statements of the company in these periods. Objectives of thesis is to ktivity ktiv situation and suggested measures to improve current situation of the company
|
|
|
Home experiment by physics education at basic schools
ČERVENKA, Petr
This diploma thesis deals with increase of motivation of primary school pupils for school subject ? physics, focusing on preparation for lessons of physics by means of experiments carried out at home. The target of this thesis is to produce a set of worksheets and supportive educational material as an instrument which might increase the interest of primary school pupils in this subject and which might become an important motivating element. In the process of production of the worksheets theoretical principles of a specific area, results of a scientific survey related to the topic and results of individual research assessing opinions of pupils and parents on experimental activities performed at home were used. Experimental activity performed at home obviously supports development of physical thinking, sensitivity, creativity, improves particular key competences and activates interest in physics as a branch of science. Pupils discover yet unknown facts which establishes foundations of authentic learning of natural laws by a human.
|
|
|
Electronic Control Unit for Engines and its Diagnostics
ČERVENKA, Petr
This paper summarizes information to be used to gain background knowledge related to the control systems of the spark-ignition combustion engines of cars and their diagnostics. The essentials part of this paper includes the explanation of the principles of each part of the systems. Next part includes explanation of the serial and parallel diagnostics including examples of diagnostics measurements. Last part this paper is engaged in the measuring technology.
|
|
|
Finanční analýza podniku
Červenka, Petr ; Pevná, Jana (advisor)
V bakalářské práci byla provedena finanční analýza zvoleného podniku. K finanční analýze byly užity elementární metody technické analýzy, které byly prakticky aplikovány na výkazy finančního účetnictví vybraného podniku. Z těchto metod mohu uvést horizontální a vertikální analýzu a analýzu poměrových ukazatelů, z nichž to byla analýza ukazatelů rentability, aktivity, likvidity a zadluženosti. V závěru práce byly hodnoty těchto ukazatelů stručně zhodnoceny.
|
guest ::
RSS feed.