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Creating Calculation System of Indirect Cost in the Company and Evaluation According to Informative Ability of Financial Statements
KOHOUTOVÁ, Jana
The aim of this thesis is to create a calculation system of indirect costs in the commercial company. This calculation could be used in the accounting system of the company and thanks to that would be indirect cost divided automatically into individual items of goods. The calculation system is based on particular coefficients which are assigned in individual types of costs. New created system is tested on the specific sample of goods from the company. It is good to see weaknesses and deficiencies in suggested calculation. Conclusions from this analyse are specific values of profitability ratio Return on sales in every goods. The management of the company has to decide whether to revalue their goods or not. The decision is connected also with margin groups, in group A (which includes main goods) they could afford to move with selling prices. This prediction is based on outcome from competition analysis.
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Public Diplomacy and Reputation of a State - a Case Study of Finland
Zouharová, Anna ; Peterková, Jana (advisor) ; Kohoutová, Jana (referee)
The main aim of this bachelor thesis is to analyse public diplomacy of Finland, actors involved in the Finnish public diplomacy, and key messages for the public abroad. To achieve this goal, the work is divided into 3 parts. The first summarizes the theory of public diplomacy concerning the basic concepts, elements, system of actors, creating strategies and specifics stemming from the size of the states. The following chapter is devoted to a specific practice of public diplomacy in Finland, where the use of the concept of country branding and country image is typical. The chapter focuses on actors and institutions producing Finnish country brand and country strategies, which include primary messages for foreign audiences, designed to strengthen the reputation and image of the country. The thesis finishes with practical analysis of the current functioning of public diplomacy and country branding in Finland through direct communication with the Embassy of Finland in Prague and a questionnaire that explores the perception of the image of Finland in the Czech Republic with a focus on education.
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Promotion of Czech culture as a part of public diplomacy in the USA
Kohoutová, Jana ; Peterková, Jana (advisor) ; Trávníčková, Zuzana (referee)
Public diplomacy has become an integral part of international relations in the recent years. Effective communication is the key in solving international conflicts and in strengthening the partnership between nations. Building an excellent reputation of the individual country among the foreign community has no less importance. This master thesis deals with the promotion of Czech culture as an important part of public diplomacy in the US, particularly in New York, partly in Washington, DC. First and second chapter provide a theoretical framework for the following issues. Basic concept of public diplomacy is clarified there. The third chapter then presents specific players and partners whose cooperation the author deals in the fourth and fifth chapter. The fourth chapter discusses in detail the Film Festival Panorama Europe, Europe's largest film festival in New York and tries to map its promotion. This event is significant in that it is an original project of the Czech Centre New York. The Film Festival currently has a lot of partners and is held under the auspices of EUNIC. The fifth chapter presents a unique project, which has been involved in over twenty-five different players. Main theme was the freedom celebration, celebration of the 25th anniversary of Velvet Revolution. The main objective of this thesis is to analyze how players contribute in building the reputation of the Czech Republic in the USA and how they promote their activities. Everything is based on case studies.
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Drug addicition as a result of not properly using leisure time
KOHOUTOVÁ, Jana
The work deals with relationship between poorly used leisure time and drug addicition. It is theoretical and it is based on studies from the Institute for Criminology and Social Prevention. This work explains aspects of leisure time and its use. It describes the facts which may leisure time and selected activities affect. It describes drug history and reveals the problems of addiction. It tries to explain the causes and consequences that drug addiction brings. In particular, it deals with children and youth addicitons. Last part reveals some of the leisure time activities that have an impact on drug use. The result of studies that have been done by the Institue for Criminology and Social Prevention is clear that among these activities that include dance, mostly electronic music and virtual reality may incerase drug addiction.
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Management of risks associated with the provision of mortgage loans in times of crisis
KOHOUTOVÁ, Jana
The aim of this thesis was to analyze consumer credit and mortgage loans during the financial crisis in selected commercial bank. In the theoretical part I define important terms. I differentiate between types of loans, explain types of banking risks and their current management. In the practical part I analyzed the survey data and the volume of borrowed finances and the failure rates of individual loans. Were the proposed new methodology aimed at eliminating risks in the bank.
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Creation and application of financial and economic evaluation of a selected company
KOHOUTOVÁ, Jana
The aim of this bachelor thesis was to create a financial and economic evaluation system of a selected company. First, a general financial analysis was performed. The analysis also included comparison of cash flow with profit and financial health enumeration index. The analysis was completed with the EVA model. In order to determine if the purchase of shares in subsidiaries proved beneficial and analysis of multi-criteria evaluation of alternatives was performed. This analysis was then replaced with a simpler and more objective calculation of the net present value. In my bachelor thesis, I have used all the above-mentioned procedures to interpret current financial situation of the selected company.
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The Concept and Structure of Foreign Philologies in the Czech Republic and France
KOHOUTOVÁ, Jana
The theme of my bachelor's thesis is the Concept and Structure of the field of study of Foreign Language Philology in the Czech Republic and France. The aim of my thesis is to compare the structure of the fields on a sample of selected universities namely the Faculties of Philosophy in the Czech Republic and France. The work is divided into two main parts. In the first one I will focus on the Comparative Pedagogy, which deals with the international comparison of education systems. I will mention the European Higher Education Area creation, the present situation of tertiary education and the process of accreditation in both countries. The foundation of English studies, German studies and Romance studies in the Czech universities will be outlined. In the second part I will focus on the specific areas of foreign language philology studies in Czech selected universities compared to French one - the University of Southern Brittany in Lorient.
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Changes in Migration Policies in German Territory after the Second World War
Kohoutová, Jana ; Dvořáková, Vladimíra (advisor) ; Smetanková, Daša (referee)
Migration, that means movement of individuals as well as groups of people in space, has been happening from time immemorial. Although migration is not any news of recent days, its nature has been changing in recent years. Nowadays, in most cases migrants move from developing countries, countries with low and middle incomes, to developed ones. These are predominantly the countries of Organisation for Economic Co-operation and Development (OECD). One of the developed countries is Germany, OECD's founder member, which occupies a specific position in the field of international migration. In the German approach there have been fundamental changes and the view on migrants had to change radically in the last century, especially in the last fifty years. Gradually, Germany turned from a country of guest workers to a country with governed migration. This thesis primarily concentrates on analyzing the changes in German migration policy after the Second World War.
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