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National Repository of Grey Literature 11 records found  previous11 - 11  jump to record: Search took 0.00 seconds. 
Strategic business development of a company
 Žďárská, Kristýna ; Pirožek, Petr (advisor) ; Tripes, Stanislav (referee)
The subject of this thesis is to determine a business strategy, that will allow the company Farmet a.s. to increase its sales and to strengthen the position on the markets. The theoretical part describes methods and procedures that are further being referred to in the main part. The main part consists of the internal and the external environment analysis, as well as the SWOT analysis. Based on the actual accounting data and with regards to the current company position, there are several proposed strategies of possible business development. These strategic options are evaluated in terms of their individual profitability and risk. The final part of this thesis determines the optimum strategy and describes its implementation in more detail.
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National Repository of Grey Literature : 11 records found   previous11 - 11  jump to record:
See also: similar author names
1 Žďárská, Karolína
3 Žďárská, Kateřina
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