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Analýza prodejců elektroniky v ČR Černochová, Zuzana ; Horová, Olga (advisor) ; Nováček, Jan (referee) Cílem práce je analyzovat nabídku základních služeb několika největších a nejznámějších prodejců elektroniky na českém trhu. Teoretická část je zaměřena na obecnou charakteristiku vybraných prodejců elektroniky, u nichž byla analýza služeb prováděna, a na základní legislativní předpisy, které by pro prodejce měly být závazné i z hlediska nabízených služeb, jež byly analyzovány. Praktická část se zabývá samotnou analýzou základních služeb nabízených vybranými prodejci elektroniky, tj. doprava, instalace, ekologická likvidace a záruka nejnižší ceny, a hodnotí kvalitu a dostupnost těchto služeb. Detailed record

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