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National Repository of Grey Literature

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Analysis and Design of E-commerce Firms Šimo, Martin ; Janková, Martina (referee) ; Němcová, Zuzana (advisor) Diploma thesis focuses on the procedures for the creation and promotion of electronic commerce. Thesis contains an overview of marketing channels that can be used for raising the profile of e-commerce with customers. Thesis also includes a draft of electronic commerce with an emphasis on the ease of operation and process automation. Detailed record

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