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National Repository of Grey Literature

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Proposal for Development of Marketing Activities of Real Estate Office Jiráková, Hana ; Kubánek, Radovan (referee) ; Zich, Robert (advisor) This thesis deals with marketing in a selected real estate company. The task is to analyze the current state of marketing activities on the basis of information obtained suggest measures to improve the use of marketing tools. The support of the theoretical bases of the issue and the analysis of the real estate companies, as well as potential clients and competitors. Detailed record

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