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National Repository of Grey Literature

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The FTVS Website as an Instrument of Marketing Communication: Content Analysis of the Czech Version from the Viewpoint of Target Audience Hruška, Vladislav ; Bělič, Vít (advisor) ; Bednář, Miloš (referee) Title: Objectives: Methods: Results: Keywords: The FTVS Website as an Instrument of Marketing Communication: Content Analysis of the English Version from the Viewpoint of Target Audience to analyse website and to suggest solution to imperfection Analysis, Questionnaire Inquiry, Interview methods evaluation, suggesting elements improving current form Web, Presentation, Breakdown, Webdesign, Sport Faculty, WWW Detailed record

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