Home > Search Results: recid:532423
Search:
 
Search Tips :: Simple Search
Search collections:
Sort by: Display results: Output format:
National Repository of Grey Literature 1 records found  Search took 0.01 seconds. 

Warning: Requested record does not seem to exist.
Communication of the FormFactory fitness center with customers at branches in Prague
 Vybíralová, Tereza ; Voráček, Josef (advisor) ; Ruda, Tomáš (referee)
Title: Communication of the FormFactory fitness centre with costumers at branches in Prague Objectives: The main objective of this thesis is to create a proposition on how to improve communication with customers in branches of Form Factory fitness center. In order to make a solid proposition on how to improve the communication in different branches, it is essential to gather enough information concerning the current state of communication with customers and how it is perceived by customers themselves. Methods: In this master thesis, it has been applied a quantitative method of data collection in form of the electronic questionnaire. The questionnaire was then enhanced by the method of direct observation. Results: The deficiencies have been identified in communication with customers in branches of Form factory fitness centers. These deficiencies were described in a result chapter of this thesis and then recommendations were made to discontinue these issues. Keywords: services, marketing communication, fitness, questionnaire survey, observation
Detailed record

Interested in being notified about new results for this query?
Subscribe to the RSS feed.
Digital Repository :: Search :: Submit :: Personalize :: Help
Powered by Invenio v1.1.2
Maintained by admin.invenio@techlib.cz
This site is also available in the following languages:
Česky  English