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Draft of Optimization of Web Application for B2B
 Kovařík, David ; Weirich, Pavel (referee) ; Řešetková, Dagmar (advisor)
The purpose of this thesis is to design optimization of a webpage application designated for the B2B sector, which should improve a user experience in a significant way. A user experience issue was solved by analytical activities oriented on the webpage of www.webstopar.cz. The results of the analysis were supplemented by a qualitative research. The result of the bachelor thesis is a design of optimization of particular aspects of a user experience. The design implementation should improve the webpage quality from the point of view of a user experience and also bring the benefit of 10% increase in users of the service offered on the webpage. Moreover, the final design of this work is generally applicable for a large variety of Czech and foreign webpages.
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