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Corporate Information Strategy
Korenčiak, Miroslav ; Kiss, Vojtech (referee) ; Kříž, Jiří (advisor)
The thesis deals with the information strategy scheme for the company operating within the tertiary industry. The enterprise is analyzed via various methods, with emphasis on the current state of IS/IT and on business needs in this area. A comprehensive information strategy is designed on the basis of the analysis to ensure the day to day business operation, competitiveness and the scope for its further growth.

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