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National Repository of Grey Literature

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Developing CRM system for medium-sized company KLIMEŠ, Petr This Bachelor thesis is focused on developing CRM system for medium-sized company oriented on internet marketing and fully customized web solutions. In this thesis is described path from theory and analysis of initial CRM system condition to draft of changes and implementation of these changes. The result is complex CRM system fully adapted to company's needs. This system is further customizable and could be sold to company's end customers. Detailed record

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