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National Repository of Grey Literature

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Strategie rozvoje malé střední firmy (konkrétní případ) Ouředníčková, Veronika ; Filipová, Alena (advisor) Tato práce obsahuje popis a strategii rozvoje malého středního podniku specializujícího se v oblasti maloobchodu a velkoobchodu (v oblasti stavebnictví). Práce je zaměřena na strategii působení na zákazníka, alaýzu trhu, vnitřní a vnější design prodejní sítě a podniku jako celku. Detailed record

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