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Financial security of an event held in an urban open space, analysis of the Majáles festival
Šrot, Jan ; Riedlbauch, Václav (advisor) ; Hucková, Barbara (referee)
The Bachelor's Thesis deals with organizing music festivals. The theoretical part consists of description of the organization, financing, legal forms, and other matters for carrying out such event. The practical part is devoted to detailed description and analysis of Majáles festival in Prague. The conclusion assesses the importance of admission from visitors in total revenues and the possibility of introducing a voluntary admission.

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