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National Repository of Grey Literature

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Strategic Analysis of an Enterprise Malínek, Jiří ; Kovář, František (advisor) ; Dvořák, Jiří (referee) First part of my work sumarises theory of strategic analysis, describes individual analysis such as PEST analysis, analysis 4C, SWOT analysis. Second part describes concrete company. Third part applies these analyses to described company. At the end of my work are written recommendations for company. Detailed record

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