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Marketing Communication of a New Social Network
Stibůrek, Ondřej ; Stráníková, Martina (referee) ; Navrátilová, Ludmila (advisor)
The theme of this work is to evaluate the best low-cost advertising and marketing methods and suggest which method is best to spread awareness about the new social network. Together with developing this work a www.pudeto.com website will be launched and optimized. I am going to apply these methods on this site. Evaluation of these methods will be done by using the ratio of advertising media and their conversion in users to a Web site or page views. This paper does not contain the data resulting from these procedures but only a proposals for solutions.
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Czech women on their way to emancipation
Horáková, Klára ; Poláčková, Jana (advisor) ; Vlková, Dana (referee)
The master thesis "Czech women on their way to emancipation" is dealing with the changes of Czech society which took place during the 19th and 20th century and which are influencing the contemporary Czech society until today. This thesis is putting contemporary gender - topics in connection with political background, equal possibilities of men and women in the public and in the private sphere of life. The work is dealing with three main topics. The first is speaking about the historical development and traditional opinions on the role of women and men. The second topic is focussed on the period of the Czechoslovak socialist state and the third part is focussed on the Czech society of today.
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Czech women on their way to emancipation
Horáková, Klára ; Poláčková, Jana (advisor) ; Vlková, Dana (referee)
The master thesis "Czech women on their way to emancipation" is dealing with the changes of Czech society which took place during the 19th and 20th century and which are influencing the contemporary Czech society until today. This thesis is putting contemporary gender - topics in connection with political background, equal possibilities of men and women in the public and in the private sphere of life. The work is dealing with three main topics. The first is speaking about the historical development and traditional opinions on the role of women and men. The second topic is focussed on the period of the Czechoslovak socialist state and the third part is focussed on the Czech society of today.
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Marketing Communication of a New Social Network
Stibůrek, Ondřej ; Stráníková, Martina (referee) ; Navrátilová, Ludmila (advisor)
The theme of this work is to evaluate the best low-cost advertising and marketing methods and suggest which method is best to spread awareness about the new social network. Together with developing this work a www.pudeto.com website will be launched and optimized. I am going to apply these methods on this site. Evaluation of these methods will be done by using the ratio of advertising media and their conversion in users to a Web site or page views. This paper does not contain the data resulting from these procedures but only a proposals for solutions.
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