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Studie rozvoje cestovního ruchu v mikroregionu Bojkovsko
Kopecká, Petra
This bachelor thesis deals with evaluation of tourist potential in micro-region Bojkovsko. For this evaluation were used Bína's method (2002), SWOT analysis and questionnaire survey. This thesis contains a literature review focused on the issues of tourism. There is also described the characteristics of the micro-region and its localization requirements. Part of the thesis is to evaluate the current state of the level of development of tourism in the micro-region. Based on evaluations and observed results the aim of bachelor thesis is to propose some activities to help the development of tourism in micro-region Bojkovsko.

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