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Implementation of BI in the field of geolocation data
Rosenberger, Tomáš ; Novotný, Ota (advisor) ; Pour, Jan (referee)
The thesis deals with the theoretical and practical aspects of implementation of Business Intelligence in a field of geo-location data with emphasis on the design and implementation of data architecture and the development of dynamic dashboards. The whole issue is described on the development of a tool for the analysis of geo-location data, on which the author participated with other members of the Competence Center Retail Analytics - Ondrej Funiok, Vilem Kalus and Martin Matejka. The first part of the thesis describes the theoretical bases of Business and Location Intelligence, which is followed by a description of the basic tasks of working with geo-location data - data storage in relational database management systems, data processing by map servers and data presentation. Individual tasks are described with practical examples and use software tools to support these tasks. The next section presents the project of development tool for the analysis of geo-location data that is created in the Retail Analytics Competence Center at the University of Economics, Prague. The second part of the thesis describes the design and implementation of the data architecture of developed tool, which is followed by a description of the frontend portion of the tool consisting of the implementation of a library for creating dynamic Dashboards to present geo-location data.

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