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Prospectus - squash centre establishment
Krbová, Ludmila ; Šindler, Jaroslav (referee) ; Heralecký, Tomáš (advisor)
The purpose of this graduation theses is the proposal of building of a new squash center in the particular locality. The final prospectus goes from the complete analysis of the market in term of potential customers and also of current competition. By the choice of the introduced project versions I take the investment return into account.
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Business Development
Bavlnka, Jan ; Jakubcová, Marie (referee) ; Bartoš, Vojtěch (advisor)
Master´s thesis is based on making analysis of the present state company Dutch Impuls s.r.o. From this analysis are made the proposals for getting better than actual situation. In the first part there is explained the theoretical introduction to the problem, there are defined basic notions and methods. The second part is based on analysis present situation of the company. In the final part there are drawn up the proposals thanks to making business plan.
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Zhodnocení přínosu implementace guerillového marketingu z hlediska návratnosti investic
Stávková, Veronika
Stávková, V., Nečas, I. Assessing the benefits of implementing Guerrilla marketing in terms of return on investment. Bachelor thesis. Brno: Mendel University in Brno, 2018. Bachelor thesis deals with the determination of the advantage of using the Guerrilla marketing by specific businesses in terms of return on investment. Literary recherche includes features of Guerrilla marketing and metric, that can measure efficiency of its use. In practical part of this thesis the selected Guerrilla campaigns are described and subsequently evaluated using knowledge from the literary recherche. The main goal of this thesis is evaluating the benefits of the campaigns resulting from the application of Guerrilla marketing.
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Complex evaluation of the thermo-technical properties of the building structure and heat / cold sources for family houses
Šalšová, Bára ; Baláš, Marek (referee) ; Pospíšil, Jiří (advisor)
The diploma thesis deals with overall reduction of energy use in the family house by reducing heat loss and selecting heat and cold source. In the first part are described different types of heat loss along with ways to efectively reduce each loss. Contact insulation systems are further more described, because of beeing used more often. Newer materials are also presented to readers, although their use is less common. The next chapters describe the parameters of choosed heat and cold sources. The calculating part describes process of annual power usage calculation. Further there are three designs of thermal insulation proposed and for each one the appropriate heat and cold source is selected, using heat pump with bivalent operation for all designs. Finally these options are compared in an economic and technical way and the most advantageous of them is determined.
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Reducing the energy performance of a residential building
Drápal, Michal ; Baláš, Marek (referee) ; Pospíšil, Jiří (advisor)
This diploma thesis deals with the calculation of the heat loss of a family house, possible ways of reducing the heat loss and impacts of replacing an existing heating source with a gas condensing boiler or heat pump. The research is focused on the individual ways of reducing the heat loss and possible choices of heating sources for the chosen subject. In the next part, there is the house described and its heat loss is calculated according to ČSN EN 12831. Subsequently, arrangements are proposed to reduce the heat loss and return on investment is calculated. The last part is focused on replacing the existing heating source by a gas con-densing boiler and heat pump. Regarding to low price of 1 GJ of heat, reducing heat loss without the subsidy program “Nová Zelená Úsporám”, would not be interesting. However, if we replace an existing source with a gas condensing boiler or heat pump, then the reduction is a must.
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Public investments into tertiary education in 1996-2001 period and the estimation of their rates of return.
Kozár, Filip ; Klement, Josef (advisor) ; Barák, Vladimír (referee)
Presented bachelor thesis focuses on tertiary education in the Czech republic. The main aim of this thesis is to estimate rates of return from public expenditures on tertiary education in the 1996-2001 period. The practical part deals with the evolution of human capital theory and two alternative theories - signalling theory and theory of screening. The next part goes in the direction of theory of human capital investments and their measurment methods. The analytic part starts with analysis of the tertiary education sector in Czech republic, including its historical development and international comparison. The second chapter is based on model definition. The model is further used to estimate net present values, internal rates of return and payback periods of public investments into tertiary education. The analytic part ends with a brief discussion and the result comparison with other authors. In a simplified way it is worthwhile for the state to finance tertiary eduction, the only exception being female pedagogical sector graduates.
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Reduction of energy intensity of the house
Šalšová, Bára ; Brázdil, Marian (referee) ; Baláš, Marek (advisor)
Bachelor thesis deals with reduction of energy intensity of the house. Firstly a model house is described which is subsequently used for proposal of thermal insulation arrangement for decrease in heat losses caused by pervasion. In addition a summary of insulation materials that can be used for external wall insulation is included. In the theoretical part of this bachelor thesis reader finds description of the Trombe wall which is used as a passive element for effective utilization solar energy. The last part of the thesis looks into calculation of devised thermal output for all options of thermal insulation. Finally these options are compared and the most advantageous of them is determined.
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Return of Investments and the Impact of Regulations on Poker Market
Lovicar, Adam ; Houška, Milan (advisor) ; Hlavatý, Robert (referee)
This bachelor work deals with analyzing of card game Poker, specifically its version
Texas hold´em no limit. The theoretical part shows basic rules, mathematical and statistical
indicators applied in the poker.This part defines the most important poker terms and concepts
and especially helps to understand the practical part. Firstly the practical part deals with
affiliation regulations and the impact on the economic situation of the player, secondly it
deals with state regulations and the impact on the poker market. Playing field was divided
into two groups, then was detected frequency of games against these groups into two periods.
It was further examinated, if exists a difference between the game against professional and
recrenational players, verified by statistical hypothesis testing. Economical indicator EV and
ROI was used for following part to compare different results of the player PokerPro for each
of the periods. In the last section of the practical part was created a prediction, which
examinated the impact of the changes in the gambling law on the taxes, which should be
payed to the state budget. The prediction was made on particular situation.
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