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National Repository of Grey Literature

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Proposal for Project and Application of Project Management Methodology in a Company Zapletalová, Beata ; Doskočil, Radek (referee) ; Širáňová, Lenka (advisor) Tato magisterská práce se zabývá aplikací metod a technik projektového řízení v podniku. Projekt je zaměřen na plánování a realizaci účasti společnosti na celosvětové konferenci a veletrhu. Přehled základních myšlenek a teoretických poznatků souvisejících s problematikou projektového řízení naleznete v teoretické části. Druhá část se zabývá konkurencí, marketingem, udržitelností podniku a také analýzou současné situace. Třetí část zahrnuje návrhy a příspěvky. Jednotlivé techniky, přístupy a nástroje byly vybrány tak, aby byly pro tento konkrétní projekt co nejpřínosnější. Detailed record

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