National Repository of Grey Literature 3 records found  Search took 0.00 seconds. 
Development Propsal of a Motivation Program for Regional Managers in a Division of a Selected Company
Mrkvica, Jakub ; Kováč, Jan (referee) ; Kruntorádová, Markéta (advisor)
Diploma thesis deals with Development Propsal of a Motivation Program for Regional Managers in the Southern Moravia Agency which is one of eight agencies of the examined company. Diploma thesis first focuses on the theoretical basis of solved problems, then on the analysis of internal and external influences on the solved problems. At the end of the thesis the proposals are submitted. These proposals should lead to improvements in the motivation and adaptation system and reduction in staff turnover in the Southern Moravia Agency.
Development Propsal of a Motivation Program for Regional Managers in a Division of a Selected Company
Mrkvica, Jakub ; Kováč, Jan (referee) ; Kruntorádová, Markéta (advisor)
Diploma thesis deals with Development Propsal of a Motivation Program for Regional Managers in the Southern Moravia Agency which is one of eight agencies of the examined company. Diploma thesis first focuses on the theoretical basis of solved problems, then on the analysis of internal and external influences on the solved problems. At the end of the thesis the proposals are submitted. These proposals should lead to improvements in the motivation and adaptation system and reduction in staff turnover in the Southern Moravia Agency.
Vyhodnocení marketingové komunikace v zahraničních společnostech
Mrkvica, Jakub
Bachelor thesis deals with marketing communication in retail banking field of Česká spořitelna, a. s. and one of other subsidiary companies, Slovenská sporiteľňa, a. s. The aim of this bachelor thesis is to evaluate a communication mix of both companies, point out the differences between both companies and propose approaches for improvement in marketing communication of Česká spořitelna, a. s. This thesis is divided into two parts. The first theoretical part contains crucial informations about marketing and marketing communication. These informations are applied in the second practical part. In conclusion are going to be mentioned proposals for improvement in marketing communication of Česká spořitelna, a. s.

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