National Repository of Grey Literature 1 records found  Search took 0.01 seconds. 
Evaluation of the Organic products Trade
Macháčová, Kamila ; Toth, Štefan (advisor) ; Pavel, Pavel (referee)
Bachelor's thesis deals with organic food. The first chapters are definitions of terms that are closely associated with this topic. Chapters include concepts as organic farming, focusing especially on plant cultivation and animal husbandry because these two industries produce organic food. In the following chapters we find a description of manufacture, inspection, marking and prices of organic food. The important part is devoted to the franchise concept Sklizeno. The aim of this part is make a business strategy for the company and draw up proposal most advantageous locations in the Prague for the placement store Sklizeno. Bachelor's thesis used method of describing a quantitative method (used in the form of interactive and field survey). The aim of these methods is obtain sufficient information about areas of Prague and its population, which serves as a material for selection of a suitable location. Conclusion contains a business strategy for franchising project Sklizeno and proposal suitable area to locate their store.

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