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National Repository of Grey Literature

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The Economic Potential of Selected Geolocation Mobile Applications in the Field of Cultural Tourism of the Czech Republic Nosák, David Ivan ; Tyslová, Irena (advisor) ; Tittelbachová, Šárka (referee) The thesis is focused on evaluating the economic potential of geolocation mobile applications in the field of cultural tourism in the Czech Republic. It is divided in two major sections: the theoretical and the practical one. The former provides general insight in the topic while the latter inquires into a sample application named Geocaching. In addition, it involves an illustrative questionnaire utilizable for collecting necessary data in order to measure the expenditure of its users. Detailed record

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