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National Repository of Grey Literature 2 records found  Search took 0.01 seconds. 
Možnosti využití sociálních sítí pro podporu podnikání v autoservisech
 Mischaniuk, Mykhailo ; Molnár, Zdeněk (advisor) ; Gála, Libor (referee)
The diploma thesis deals with the problem of using social networks in the field of car repair services. The primary aim is to provide the recommendations for businesses in a structured way on how to better utilize these networks to get better competitiveness. This work is divided into three parts. The first theoretical part deals with basic description of networks and their statistics. This part also covers some basic tools that we can use to analyze and maintain social network platforms. The second analytical part deals with competitive analysis in car repair services and gives an overview of the most popular Runet social network platforms. The third practical part provides structured view on all important aspects of social platform maintenance and behaviour. In this section, you can find the description of various views and the recommendations I give to the specific car repair service.
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Problems with searching information in the Internet - relevance
 Mischaniuk, Mykhailo ; Sklenák, Vilém (advisor) ; Chudán, David (referee)
The paper tries to solve the issue, which appears in the Internet environment, which is - identifying information. This problem is relevance - how search results are useful to humans. The main part is devoted to comparing the two strongest players in the search on the Internet in the Czech environment, Seznam and Google. The comparison is described by several tests and analysis of the results. Also the work examines how to use resources of search on the internet to achieve the most relevant results, and how the creators of web pages are using the means to take advantage of the relevance to their side.
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