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National Repository of Grey Literature 2 records found  Search took 0.00 seconds. 
Návrh marketingovej stratégie vzdelávacích mobilných aplikácií
 Kovácsová, Monika
This diploma thesis is dedicated to the proposal of marketing strategy for educational mobile applications from developer Holucent. In the theoretical part of the thesis are described notions from the field of marketing strategies and online marketing. Based on the analysis of current state is consequently created marketing strategy which cornerstones are suggestions of specific marketing measures. The means of control and measurement of effectiveness of suggested measures are analytical tools. The main asset of this thesis is improvement of propagation of educational mobile applications from developer Holucent.
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Agilní metodiky a management IT projektů
 Kovácsová, Monika
As well as all other disciplines, management of IT projects is developing constantly, new techniques are emerging and modern and more efficient approaches are in process of establishment. Agile project management belongs among one of the most modern, the most innovative and renowned approaches in concurrent field of project management. Many specialists state that it is becoming the project management of the 21st century. This approach, developed in the field of software development, has delivered a number of novelties and benefits for the project team as well as for the project client. This bachelor thesis is precisely focused on specific agile methodologies, it is summarizing advantages, which they are delivering and comparing them with traditional method of software development.
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