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Development Strategy for Family Owned Company
Ligurský, Ivo ; Buřinská, Vlasta (referee) ; Koráb, Vojtěch (advisor)
The diploma thesis is focused on development strategy for family owned company. The first part of the thesis describes the theoretical knowledge, based on which analytical part is performed, which assesses the current situation and defines the problems that revealed the analysis of the internal and external environment. The last chapter proposes a solution to the current situation. The proces of change takes place using Lewin's change model and an implementation schedule is compiled.
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Analysis of the Selected Firm
Ligurská, Pavlína ; Ing.Vlasta Buřinská (referee) ; Hanušová, Helena (advisor)
The thesis is specialized in analysis of the selected company. The work is divided into theoretical and practical part. There are describes the methods in the theoretical part that were used for analysis of the company. And the individual methods are applied in the practical part. For the analysis of the external environment was used the SLEPTE analysis, for the analysis of the industry has used Porter´s five forces model, next part of the thesis deals with the identification of the strengths and weaknesses of the company. At the conclusion of the work results of the analyzes are evaluated and suggested recommendations designed to improve the current situation of the company.
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Development Strategy for Family Owned Company
Ligurský, Ivo ; Buřinská, Vlasta (referee) ; Koráb, Vojtěch (advisor)
The diploma thesis is focused on development strategy for family owned company. The first part of the thesis describes the theoretical knowledge, based on which analytical part is performed, which assesses the current situation and defines the problems that revealed the analysis of the internal and external environment. The last chapter proposes a solution to the current situation. The proces of change takes place using Lewin's change model and an implementation schedule is compiled.
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|
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Analysis of the Selected Firm
Ligurská, Pavlína ; Ing.Vlasta Buřinská (referee) ; Hanušová, Helena (advisor)
The thesis is specialized in analysis of the selected company. The work is divided into theoretical and practical part. There are describes the methods in the theoretical part that were used for analysis of the company. And the individual methods are applied in the practical part. For the analysis of the external environment was used the SLEPTE analysis, for the analysis of the industry has used Porter´s five forces model, next part of the thesis deals with the identification of the strengths and weaknesses of the company. At the conclusion of the work results of the analyzes are evaluated and suggested recommendations designed to improve the current situation of the company.
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