National Repository of Grey Literature 2 records found  Search took 0.01 seconds. 
Forecast of the popularity of parkour
Hrubeš, Jaroslav ; Štědroň, Jakub (advisor) ; Ruda, Tomáš (referee)
Title: Forecast of parkour popularity Objectives: The aim of the thesis is to find out the future development of parkour popularity by means of questioning and brainstorming. The popularity of parkour has reached a similar level to similar so-called underground sports, and it will be interesting to see where the situation in parkour will develop further. Methods: In order to provide as much data as possible, a quantitative electronic survey was used in the thesis research. The questionnaire will be sent out across the parkour community and to people with knowledge of parkour. The research will then be supplemented with a qualitative foresight method of brainstorming in which a group of experts will discuss the issue under investigation. Results: The result of the thesis is a final forecast that predicts the future development of the popularity of parkour. Experts see a large increase in competitive parkour, which will be more medialized and in the public eye. Parkour training will then be divided into performance and recreational, more parkour facilities will be created, social media content will be more educational and parkour will be seen more as a full-fledged sport. Its popularity will therefore depend on the greater frequency and attractiveness of parkour competitions. Keywords: parkour,...
Marketing research of customers satisfaction in In Motion Academy
Hrubeš, Jaroslav ; Voráček, Josef (advisor) ; Holánek, Michal (referee)
Title: Marketing research of customers satisfaction in In Motion Academy Objectives: The goal of my bachelor thesis is to find out customer satisfaction through marketing research in In Motion Academy. Research will focus on all available services in the facility, customers can make suggestions to improvement and also all the other aspects of the customer satisfaction will be included, for example transportation, facility environment etc. Methods: To determine customer satisfaction, quantitative research was conducted through electronic queries. Questionnaire was created with cooperation with management of the In Motion Academy and was distributed through customers e-mail database. The questionnaire is very comprehensive because of substantial research of individual services. Results: The results show that In Motion Academy customers are very satisfied. Regardless, the research revealed some shortcomings in individual services. Respondents' complains was most often concentrated on overcrowding of individual trainings or the lack of consistency of some trainers. In addition to service itself, there were many comments on the halls background. Especially the missing of seating space for parents or the lack of changing rooms and sanitary facilities. Based on the results of the research, recommendations...

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