Home > Search Results: MITÁŠOVÁ, Hana
Search:
Search Tips :: Advanced Search
Search collections:
Sort by: Display results: Output format:
National Repository of Grey Literature 2 records found  Search took 0.02 seconds. 
Marketing communication as a basic element of marketing
 MITÁŠOVÁ, Hana
The main goal of the diploma thesis was to find out what forms of marketing communication Benzina Orlen gas stations use when communicating with current or future customers and consumers and why. Based on the information obtained, Benzina Orlen was proposed to use other possible forms, including modern systems suitable for marketing communication.
Detailed record
Visitors' Satisfaction in South Bohemia (Krumlovsko and Podkletí Tourist Area)
 MITÁŠOVÁ, Hana
The main goal of this work was to identify factors influencing the satisfaction of tourists visiting the region of Krumlovsko and PodKletí and evaluating the conformity of the visitors' expectations and the reality. In these areas, the quality and quality of the supply of primary and secondary tourism was perceived in terms of demand. Finally, on the basis of the outcomes of this work, certain measures were introduced in order to improve the satisfaction of the parties involved in the tourist industry of the Krumlovsko and PodKletí regions.
Detailed record

Interested in being notified about new results for this query?
Subscribe to the RSS feed.
Digital Repository :: Search :: Submit :: Personalize :: Help
Powered by Invenio v1.1.2
Maintained by admin.invenio@techlib.cz
This site is also available in the following languages:
Česky  English