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National Repository of Grey Literature 2 records found  Search took 0.00 seconds. 
The analysis of private labels at the czech retail market
 Křepelová, Soňa ; Filipová, Alena (advisor) ; Zeman, Jiří (referee)
The aim of this diploma thesis is the analysis of private labels and the consumer perception of private labels. The theoretical part is focused on brands, brand management, private labels and development at the world and the czech market. The practical part deals with research private label products and research among consumers. Based on the analysis, recommendations suggest retail chains to increase the share of private labels in total sales.
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Comparison of the Czech and Slovakian investment incentives and evaluation of their impacts
 Křepelová, Soňa ; Štěrbová, Ludmila (advisor) ; Taušer, Josef (referee)
The work is concerned with the evaluation of the impacts of investment incentives in the Czech Republic and in Slovakia based on statistical data of encouraged investments inflow. The work contains the characteristics and development of investment incentives and national assistance and the description of the function of the both systems. In conclusion, the impacts of investment incentives are being analyzed.
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See also: similar author names
1 Křepelová, Simona
1 Křepelová, Šárka
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