National Repository of Grey Literature 2 records found  Search took 0.01 seconds. 
Marketing Mix of Company Senergos, a.s.
Doležalová, Jana ; Malinovská, Ivana (referee) ; Mráček, Pavel (advisor)
This bachelor thesis deals with the marketing mix of Senergos company, a.s.. The theoretic part deals with the theoretic solution of the marketing mix, especially of the services of marketing mix. The practical part incorporates an analysis of the marketing mix of selected company and a proposition for increasing the efficiency of promotion of their services and of the total marketing mix. It should bring the improving of market position, the increasing of profits and higher satisfaction of customers. The company does business in the energy sector.
Marketing Mix of Company Senergos, a.s.
Doležalová, Jana ; Malinovská, Ivana (referee) ; Mráček, Pavel (advisor)
This bachelor thesis deals with the marketing mix of Senergos company, a.s.. The theoretic part deals with the theoretic solution of the marketing mix, especially of the services of marketing mix. The practical part incorporates an analysis of the marketing mix of selected company and a proposition for increasing the efficiency of promotion of their services and of the total marketing mix. It should bring the improving of market position, the increasing of profits and higher satisfaction of customers. The company does business in the energy sector.

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