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Differences in reasons for using dating app Tinder considering gender of the users
Holá, Martina ; Mazáková Šetinová, Markéta (advisor) ; Kotík, Michal (referee)
This bachelor thesis deals with the Tinder phenomenon, specifically focuses on the reasons for using the Tinder application with regard to the gender of users in the Czech Republic according to the theory of use and gratification and whether the behavior of users is consistent with sociobiological theory. Use and gratification theory focuses on discovering why and how people use mass media to meet their needs, in this case Tinder. While the sociolobiological theory explains the natural selection of partners. A questionnaire was used as a method of data collection. The total number of respondents was 261, of which were 137 women and 124 men. The most common reason was "casual dating" and then "long-term relationship". Women copied the common results, but with men "sex" won. The result copies previous research and use and gratification theory, since men use Tinder mainly for sex and physical satisfaction, whereas women tend to use it for social satisfaction. As to whether the results are in line with sociobiological theory, research has proven contradictory, but in some elements theory is still present, for example, men are more interested than women whether women are fit and skinny, whereas women are less interested in appearance than men, yet they still want to present that they are fit, skinny and...
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Differences in reasons for using dating app Tinder considering gender of the users
Holá, Martina ; Mazáková Šetinová, Markéta (advisor) ; Kotík, Michal (referee)
This bachelor thesis deals with the Tinder phenomenon, specifically focuses on the reasons for using the Tinder application with regard to the gender of users in the Czech Republic according to the theory of use and gratification and whether the behavior of users is consistent with sociobiological theory. Use and gratification theory focuses on discovering why and how people use mass media to meet their needs, in this case Tinder. While the sociolobiological theory explains the natural selection of partners. A questionnaire was used as a method of data collection. The total number of respondents was 261, of which were 137 women and 124 men. The most common reason was "casual dating" and then "long-term relationship". Women copied the common results, but with men "sex" won. The result copies previous research and use and gratification theory, since men use Tinder mainly for sex and physical satisfaction, whereas women tend to use it for social satisfaction. As to whether the results are in line with sociobiological theory, research has proven contradictory, but in some elements theory is still present, for example, men are more interested than women whether women are fit and skinny, whereas women are less interested in appearance than men, yet they still want to present that they are fit, skinny and...
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