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National Repository of Grey Literature 1 records found  Search took 0.01 seconds. 
Nudging as a managerial method
 NEUMANN, Georg Jakob
The aim of this thesis is to identify the potentials of nudging as a managerial method. The focus is on employees who have no basic apprenticeship in the area in which they operate. The work consists of a theoretical and a practical part. The theoretical part establishes a common understanding of central terms and creates a uniform basis as well as connecting points. Some forms of nudging, which come into question for the purpose of leadership, are presented. The following practical part tries to combine the insights described in the first part and illustrate them with some examples.
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