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National Repository of Grey Literature 1 records found  Search took 0.00 seconds. 
The Age of Kittens: Aesthetics of Cuteness in Contemporary Art
 Petrlová, Simona ; LEDVINA, Josef (advisor) ; JANOŠČÍK, Václav (referee)
Cuteness as an affect contains a group of visual and behavioral features which are capable of producing physical or emotional reactions in the body of a subject.  Speaking of cuteness as an aesthetic category this kind of response is manipulated for commercial purposes, in the context of artistic creation or as means of self-expression.  In my thesis I will be concetrating on the concept of cuteness and its use in the field of contemporary art. First I will focus on the origin of the notion of cuteness from psychobiological, sociological and culturological point of view. I will describe briefly the origin of the english term ''cute'' and japanese term ''kawaii'' and its evolvement. Than I will concentrate on the aspects of cuteness in today's society, where it has become a tool for advancement of commercial and even political interests, which will be desrcibed on the  specific examples.   Subsequently I will concentrate on the aesthetic aspects of cuteness in the context of contemporary artistic statements including sociological and lorenzian (biological) viewpoints. I will also describe these aesthetics and its usage in the field of hi-tech technologies. Cuteness can be differentiated into many subcategories (e.g. ''creepy-cute'', ''torturer-cute'', ''sexy-cute'', etc.) when speaking of its aesthetics. These will be briefly described and showed in both the theoretical and exemplary sections of the thesis. As a whole the thesis will also lead to the discussion of the artistic positions of particular artists working with cuteness aesthetics in their art production.
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