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National Repository of Grey Literature 2 records found  Search took 0.00 seconds. 
Possibility of Entry into the Textile Production Industry in the Czech Republic
 Turková, Alice
The topic of this bachelor thesis is Possibility of entry into the textile production industry in the Czech Republic. The main goal is therefore evaluation of possible entry and attractiveness, which is done based on the method of pair comparison. In the theoretical part are described methods used in the practical part. The main foundation for the final assessment is PEST analysis, Porter´s Five Forces Analysis, evaluation of barriers of entry, key driving forces of change and finally attractiveness of the industry, which is determined as 3, 42. This value indicates attractiveness slightly above average. Potential entrant should enter the market as a firm specialized only on certain type of high quality and innovative products.
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Environmental analysis and strategy formulation of sports facilities operator
 Turková, Alice
The topic of this diploma thesis is “Environmental analysis and strategy formulation of sports facilities operator.” The main aim of this diploma thesis is evaluation of external and internal environment and formulation of strategic alternatives for the operator of sport facilities in Brno, Starez sport, a.s. External factors are identified via PEST and Porter´s five forces analysis, internal factors are analyzed by The extended marketing mix method of 7P´s. Final evaluation is projected into Internal- External matrix. Strategies proposed by the Internal-External matrix are further specified using SWOT matrix and finally the most attractive strategic alternative is chosen and elaborated. The result of this thesis analyzes among others current situation and competition among swimming pools providers in Brno as well.
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See also: similar author names
1 TURKOVÁ, Alena
4 TURKOVÁ, Aneta
1 TURKOVÁ, Anežka
1 Turková, Alžběta
4 Turková, Andrea
4 Turková, Aneta
3 Turková, Anna
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