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Preparation, organization and management of product cultural tourism in Vlašim
KOVÁČOVÁ, Markéta
The objective of this study was to propose a cultural and social event represents the Roma culture as a tourism product, including its material, technical, administrative, financial and commercial terms. Project proposal was based on a survey of currently offers of cultural events in Vlašim, analysis results, the preferences of visitors, potential restrictions by state and local authorities. Another objective was to evaluate the benefits of proposed event for tourism development in the surveyed area.
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Destination of the Sázava River on the Tourism Market
KOVÁČOVÁ, Markéta
The aim of this work was evaluation of primary and secondary destination offer of destination Posazavi based on situational analysis, identification of competing destinations,finding of the perception of the destination and then determine the position of destination on the tourism market. Based on the analysis of strengths and weaknesses was identified competitive advantage and suggested way of enforcement.
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Italian idioms containing the names of animals and their Czech equivalents
KOVÁČOVÁ, Markéta
This thesis deals with Italian idioms containing the names of animals. The work is divided into two parts. The first, theoretical part, focuses on the definition of the term "idiomatic expression", on the inner structure of idioms and on their function. The second part analyses selected sample of idioms according to their inner structure. It also outlines the possibilities of syntactic manipulation and inner transformation. This part focuses primarily on the translatological analysis of the sample of idiomatic expressions, i. e. on the possibilities of their translation to Czech. The aim of the thesis is to outline the possibilities of translation of the idiomatic expressions to Czech and to study the level of equivalence.
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