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Strategický management v dynamickém prostředí české e-komerce
Janiš, Vít
This thesis deals with strategic management (SM) in a dynamic environment of the e-commerce. It brings a methodology which principles were successfully implemented by the author in three companies during ten years of his experience in SM and which reflects the needs of a specific approach to SM in dynamic environment of the e-commerce. Another contribution of the thesis is identification of determinants of the two basic approaches to SM and a complex methodology of evaluation of the approach to SM applied in companies. Based on a survey conducted among companies operating in the field of e-commerce it turned out that there is a correlation between the approach to SM and the number of employees and between the approach to SM and the period of one’s time spent in the field.

See also: similar author names
1 Janiš, Viktor
1 Janiš, Václav
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