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Business plan of company focusing on providing tourist trips to the USA
Šafařík, Jaromír ; Hartman, Ladislav (advisor) ; Andera, Michal (referee)
The goal of this bachelor thesis is to set up a business plan of a company that is focused on arranging tourist trips for Czech tourists to the USA. The main contribution of the thesis is a research on whether this entrepreneurial idea represents a viable business plan in this field. The bachelor´s thesis will be composed of two parts theoretical and practical. Theoretical part will be followed by Business plans. In the beginning of the practical part the company, business opportunity and supplied product will be described into detail. Furthermore, mission and vision will be formulated and funding budget will be created together with marketing strategy. Moreover, market analysis and analysis of existing competition are also included in this research.

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1 Šafařík, J.
7 Šafařík, Jan
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