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Changes in consumer behavior in relation to Covid-19 in the food market
 PANSKÁ, Jiřina
This master's thesis deals with a topic that has been solved almost all over the world since the beginning of 2020. It is a pandemic of Covid-19 and the associated effects on consumers and its behavior in the food market. The first part is focused on literary research. It defines basic terms such as consumer, consumer behavior, retail, food market, food safety, food availability in crisis, Covid-19 pandemic and government regulations announced in the Czech Republic. The second part of this work is focused on the analysis of the impact of the COVID-19 pandemic on consumers' behavior in the area of food purchase. This is an analysis in the form of a questionnaire survey that focuses on households in the Czech Republic. The questionnaire is primarily focused on how people bought food before and during the pandemic. Attention is paid to changes in preferences for individual sales formats, food categories and changes in behavior during the physical realization of the purchase. New trends in food sales are also monitored, specifically food dispensing boxes and e-shops with food. After evaluating the data, the research questions are answered and compared with surveys on a similar topic. A recommendation for operators of stores and e-shops with foodstuffs is proposed at the end of the work.
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