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National Repository of Grey Literature 2 records found  Search took 0.02 seconds. 
Proposal of Strategy development of a Company Operating in the City of Prostějov
 Obořilová, Tereza ; účetnictví, Lenka Procházková, VŠE Praha, fakulta Finance a (referee) ; Bumberová, Veronika (advisor)
The purpose of this diploma thesis is a proposal development strategy of the Vinoteka Rek, which is based in Prostějov. Analysis conducted was aimed at research of internal company resources and external environment. The results of the analysis show market position and identifies source of competitive advantage. Diploma thesis contains such proposed changes that would lead to an improvement of its existing position among the competitors.
Detailed record
Proposal of Strategy development of a Company Operating in the City of Prostějov
 Obořilová, Tereza ; účetnictví, Lenka Procházková, VŠE Praha, fakulta Finance a (referee) ; Bumberová, Veronika (advisor)
The purpose of this diploma thesis is a proposal development strategy of the Vinoteka Rek, which is based in Prostějov. Analysis conducted was aimed at research of internal company resources and external environment. The results of the analysis show market position and identifies source of competitive advantage. Diploma thesis contains such proposed changes that would lead to an improvement of its existing position among the competitors.
Detailed record

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