National Repository of Grey Literature 3 records found  Search took 0.02 seconds. 
Monitoring box for germination and plant growth
BLAŽEK, Josef
This bachelor's thesis is mainly focused on data transfer between microcontrollers and the internet domain. As an example we have chosen a construction of a smart flowerpot that is based on the communication and data transfer between these two parts. The project is successfully completed and tested.
Marketing communication in the international cross-cultural environment
Anikienko, Valeriya ; Vávra, Oldřich (advisor) ; Koudelka, Jan (referee)
Master thesis is focused on examining the influence of cultural factors on the choice of international marketing communication strategy, with emphasis on communication in the online environment. The theoretical section is devoted to the description of possible strategies of marketing communication linked to the cultural context and current world trends. Furthermore, with the help of a secondary analysis of previous studies the question of influence of cultural factors in the online environment is explored, namely its influence on the design and content of websites. The practical part is based on the descriptive analysis of current trends in the selection of internet communication strategies by major international companies in the selected industries. The work is enhanced by the results of in-depth interviews with experts in the field of international and digital marketing.
Webová komunikace hudební skupiny
Talaša, Jan
Bachelor thesis is focused on options and quality of publicity of a band. The main content is to determine a suggestions to Czech band Mistake based on subjective analysis and questionnaire survey. The aim of my thesis is to determine a suggestions, which have a potential to increase the gain of Czech band Mistake.

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