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Meaning of localization factors in production of entrepreneurial program of company
ŠÍSL, Zdeněk
Small companies play an important role on the market and make part of the developed market economics. They create a sound environment of competition and mainly fight against unemployment of the given region. When setting up a company, the enterpriser forms his aims and visions, according to which he creates the entrepreneurial activity plan. Every form of business is connected with some risk, which the plan attempts to minimalize. An important part of the entrepreneurial plan form location factors, which are the basic aspect in the choice of the placement of the entreprise. The aim of this diploma thesis is to analyze such factors and choose the appropriate positioning of such form of business. The selected alternative for the placing of this production element is Strmilov, especially thanks to the cooperation of Josef Prokop with company KORES, which appears to be very suitable for both sides. Strmilov is a town in the South Bohemian region, which belongs to the township of Jindrichuv Hradec. A detailed analyse has revealed that this area has a very eligible infrastructure for this kind of cooperation. However, the most important criteria is the influence of human resources, mainly the height of the wages, which is under the national average. The entrepreneur has enough sources of his own capital and that is why the entreprise has a low rate of insolvency. Josef Prokop is going to take advantage of the {\clqq}soft regional loan``, which will be used towards purchase of the assembly machines. His company is going to be profitable already after the first year and very prosperous in the following years of its existance. It is not going to get affected by the economical crisis either. This diploma thesis refers to the cooperation with a settled company and mainly points at the eligibility of the choice of the region for this kind of commercial use.
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