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National Repository of Grey Literature 1 records found  Search took 0.01 seconds. 
Brno jako cílová destinace pro zahraniční studenty
 Šikulová, Bára
The main topic of the thesis is the city of Brno as a destination for foreign students. In the first part is dedicated to the review of the available sources and literature focused on topics such as tourism, destination, destination management and marketing in tourism. In the second part of the thesis, the emphasis is put on research aiming to find out the main reasons, why the foreign students in Brno choose the city as a destination of their exchange program. At the same time, the research is focused on revealing the main problems and weaknesses of Brno according to the foreign students. In the last part, the author suggests several solutions how to deal with problems such as language barrier or rude behaviour of Brno’s citizens, both mentioned by foreign students as main problems in the city of Brno.
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